A small idea that developed into a viral film viewed by over 35 million people. For The Players Since ’95 plays on the nostalgia gamers share for all the times spent playing memorable titles in a film that unfolds over four interlocking eras.
Each period places the cast in a time relating to a different version of the console.
DirectorWill Innes Smith
ClientSony PlayStation
AgencyDrum PHD
ECDSimon Wells
Creative DirectorBen Kerr
CreativeMark Rivers
Agency ProducersAli Terrell & Siophan Woodrow
Production CompanyGotGotNeed
ProducerGrant Branton
Production ManagerEllie de Rose
DOPGary Shaw
Art DepartmentCharlie Cave
1st ADLucas Harding
StylistAndy Blake
MusicGoodblood
EditorDavid Mowbray
Post-productionThe Motionbox
TalentDanny Knott / Bobby Gordon / Parry Glasspool / Scarlett Howard / Chloe Antonia
CastingMark Summers
Hair & Make-upBernadine Long
Stills